Pets at Home is launching a brand-new product range, specially designed for puppies, to support pet owners through the joys and challenges that come with welcoming a new pup.
Inspired by nature, the collection includes everything a new pet owner needs – from clothing, to toys, bedding and more – and features a range of wildlife motifs such as rainbows, frogs and bumblebees.
Dr Karlien Heyrman, Head of Pets at Pets at Home, said: “We know that pets are very much part of the family and our recent ‘We’re All for Pets’ study revealed more than two in five pet owners say they love their dog like a child.
“We understand this special bond, which is why our new puppy range has been inspired by trends in baby fashion to help pet owners treat their furry friend as part of the family, while ensuring they can find everything they need for their first year together, all in one place.
“The range has also been developed alongside our pet welfare team, keeping high safety standards and the developmental needs of puppies front of mind, so your pup can look their best while staying safe, healthy and happy.”
New pet owners can also get 10% off their first shop if they join Pets at Home’s free VIP Puppy Club, as well as regular tailored offers and expert advice.
The brand-new range is exclusively available in-store and online now, with highlights including:
Frog Print Raincoat with Hood
![](https://i0.wp.com/www.companionlife.co.uk/wp-content/uploads/2023/06/image001-1.jpg?resize=388%2C388&ssl=1)
Sizes: XXS – M, RRP £14 – £17
Bee print hooded puppy harness
![](https://i0.wp.com/www.companionlife.co.uk/wp-content/uploads/2023/06/image002.jpg?resize=386%2C386&ssl=1)
Sizes: XXS – S – RRP £15
Knitted creatures jumper
![](https://i0.wp.com/www.companionlife.co.uk/wp-content/uploads/2023/06/image003.jpg?resize=376%2C376&ssl=1)
Sizes: XXS – XS – RRP £12
Spotty square puppy bed, grey
![](https://i0.wp.com/www.companionlife.co.uk/wp-content/uploads/2023/06/image008.jpg?resize=387%2C387&ssl=1)
Sizes: S – M – RRP £20 – £25
Benny Bumble Bee Ball – RRP £7
![](https://i0.wp.com/www.companionlife.co.uk/wp-content/uploads/2023/06/image007.jpg?resize=374%2C374&ssl=1)
Find out more about the products here.