Pawfect Foods has introduced premium cat treats to its Nature’s Feast range of natural pet treats.
Latest pet data suggests that dogs certainly aren’t getting everything their own way with felines now over taking dogs to become the most popular domestic pet.
Whilst some factors like living space, feeding and purchase costs will always be the major consideration when choosing cats over dogs; for others it’s far more to do with a feline’s fiercely independent and low maintenance streak.
Unfortunately, in much the same way too many dogs have historically dined out on ‘nutritionally vacant’ canned food; too many cats in times gone by were forced to settle for ‘nutritionally unbalanced’ blends of human meal scraps and milk.
Having first made its name in nutritionally well-rounded, health-conscious dog treats, Pawfect saw an opportunity to extend its influence into 100% natural, cat treats made from human-grade goat, lamb, fish and chicken, top drawer treats that have been meticulously freeze-dried to maintain a lion’s share of each meaty treat’s ‘nutritional worth.’
This is in stark contrast to countless ‘old school’ kibbles that are bi-products of ‘nutrient sapping’ mixes of low-grade meats, cheap grain ‘fillers’ and misleading synthetic nasties!
According to Pawfect Foods founder, Prash Partwadhan, “For all our enviable dog treat success we’ve undoubtedly enjoyed, it’s always niggled me that in the past my business hasn’t been equipped to support the deserving taste buds of finicky felines. Besides maintaining our staunch commitment to human-grade meats, gluten-free recipes AND NO soy, wheat, corn or artificial nasties, I wanted our new cat-centric recipesto champion a couple of more flavoursome/less familiar farmyard meats (goat & lamb) to go alongside more staple chicken breast and fish variants.”
Nature’s Feast (for cats) are available in: Goat, Goat Liver, Fish, Chicken Breast, Chicken Liver & Lamb from www.pawfectfoods.co.uk. Each 50g resealable tub is £7.99