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Gus & Bella box connects with a new generation of cat owners

Gus & Bella Box subscription box created for a new generation of cat owners promises to deliver happiness and wellbeing to both cats and their humans.

The creation of the subscription box is responding to a world where cats have become fully-fledged members of the family.

In recent years the UK has seen a surge in demand of innovative pet products and Gus & Bella offer a surprise box for both cats & humans, catering to a growing demographic who love spending quality time with their feline friends and are well versed with the concept of subscription boxes.

Cat owners can choose from a monthly and bi-monthly option, filled with high quality, wellness inspired items for cats, and cat-themes self-care, beauty and lifestyle products for humans. The box is positioned to be a shared experience for both owner and cat.

Acknowledging an increased awareness for health products for pets – the box will include a guide for healthier, happier cats and also include grain-free, natural food samples to help owners make better food choices for their cat.

The fun doesn’t stop there, Gus & Bella also plan to offer a monthly Golden Ticket opportunity for subscribers, in a similar style to UK beauty boxes, Glossy Box and BirchBox.

The Founder, Emily McMahon – describes the box as: “The most thoughtful subscription box for people who love relaxing, destressing and snuggling with their cat.”

She goes on to explain how she wanted to “create a young, fun and vibrant brand – that connected with a new generation of cat owners.”

Emily explains how the brand was inspired by two London born and bred cats, Gus and Bella: “As indoor cats, we were constantly looking for new ways to entertain and care for Gus & Bella, to make sure they were both happy and healthy.”

Gus & Bella was born out of a desire to help other cat owners find new ways to treat their cats, but with the added benefit of offering a shared experience for cat owners.

For more information on Gus & Bella boxes visit www.gusandbella.com

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