tails.com, the pioneering pet nutrition service, has today launched its first in-store range, tails.com Nourish & Protect which is available in 108 of Sainsbury’s flagship supermarkets, as part of its Future Brands programme. Tailored by age, breed size and health need, tails.com Nourish & Protect has been designed by veterinary...

 As pet owners we constantly learn more and more about how to better fuel our own bodies to keep fit and healthy, so why should it be any different for our pets?  Our pets are important family members, but it's important we don’t humanise them in a way that...

The names of the dogs which will compete in the final of the Kennel Club Vulnerable British and Irish Breeds Competition at Crufts 2022 have been announced. The competition is the only one of its kind in the UK, raising awareness of Britain and Ireland’s rare native dog breeds and...

February is all about spreading the love, and with National Love Your Pet Day approaching, leading pet food brand HiLife is going all out to celebrate our wonderful four-legged friends across the UK. Starting from National Love Your Pet Day on 20th February, EVERY cat and dog owner can use...

Leading UK fresh dog food brand, Butternut Box, has met the increasing demand for veggie dishes for our furry friends with the launch of their first meat-free meal, Ready Steady Veggie. The new well-balanced dish comes as 71%* of pet owners say they want a vegetable-based meal once a week...

ProDog Raw, the creators of leading raw food for dogs, have launched their brand-new, health-fuelled bone broths. Ever heard the saying “Give a dog a bone”? Well, it now has an entirely new meaning… Bone broths are known to be a healthy addition to any diet for an endless number of...

Cool Cat Collars is a UK based company, which offers a wide range of handmade, stylish, and affordable cat collars. They offer lots of designs to choose from, which include superhero patterns, velvet, stripes, sparkly and leather. They even have a vegan friendly selection of collars, which are a bit...

Paleo Ridge, recognised as a leader in highly nutritious premium raw dog food, has secured a £2m investment from private equity firm, Ashridge Capital, to support its rapid expansion. The new investment will fund the opening of a new despatch and manufacturing facility, supporting the expansion of Paleo Ridge’s capabilities...

Dog lovers the world over will rejoice in the return of Crufts this year, following the cancellation of the show in 2021 due to the pandemic. This year’s event will welcome over 20,000 dogs, taking part in a wide variety of competitions and displays over the four days of the...

Dogs will be head over paws for the latest addition to Earth Animal’s best-selling No-Hide® range: Venison — the perfect treat for furry loved ones this Valentine’s Day. The delicious new Venison No-Hide® Wholesome Chews are made from free range, grass-fed venison, which is naturally high in protein and B...